[Sdpg] CANCELLED/DEC 5/Gunter Pauli of ZERI Evening Talk/Green Jobs to the Blue Economy

Santa Barbara Permaculture Network sbpcnet at silcom.com
Thu Nov 26 23:22:32 PST 2009

Due to emergency requiring the speaker to return unexpectedly to 
Europe, this event has been CANCELLED, thank you for removing from 
your calendar.
Contact: Margie Bushman
SBCC Center for Sustainability
(805) 965-0581, ext 2177, email: msbushman at sbcc.edu

Santa Barbara City College Center for Sustainability
 From Green Jobs to the Blue Economy

with Gunter Pauli of the ZERI Foundation
Saturday, December 5, 6:30-9 pm 2009
Admission $10 general public, $5 students
SBCC West Campus, Fe Bland Forum

How a new generation of entrepreneurs can
bring innovations to the marketplace,
secure basic needs for all,
  and make sustainable businesses competitive.

         Gunter Pauli suggests by emulating Nature we can evolve from 
an economy based on scarcity to an economy based on abundance---the 
cascading, nutrient rich, Blue Economy.

         Gunter Pauli, famous eco-entrepreneur and passionate 
proponent of green development worldwide, will discuss the potential 
for green jobs to revitalize and reinvigorate our economy with 
creative systems thinking in a public talk on December 5,  hosted by 
the Santa Barbara City College Center for Sustainability.  Author of 
the soon to be released book "The Blue Economy, 10 Years; 100 
Innovations; 100,000,000 Jobs", Pauli shares four years of research 
and case studies identifying 100 innovations that have the potential 
to generate as many as 100 million jobs worldwide in the next 10 years.

         The former president of the hugely successful biodegradable 
soap company Ecover, Pauli was responsible for Europe's first 
ecological factory located in Belgium, that subsequently turned into 
a "green" tourist attraction.  He founded "Zero Emissions Research 
and Initiatives" (ZERI) at the United Nations University in Tokyo, 
and established the Global ZERI Network, redesigning production and 
consumption into clusters of industries inspired by natural 
systems.  Leapfrogging past stagnant models of business that no 
longer work, Pauli is known for innovative strategies for the first 
and third worlds, involving the genius of both street kids and savvy 
business icons alike.  Noting that whole systems thinking is a 
learned process best learned early, Pauli has written children's 
books in many languages and helped create curriculums for schools.

         At the evening talk Pauli will share successful 
entrepreneurial projects from around the world that exemplify ZERI's 
waste equals food and system design logic, including a program to 
convert coffee pulp to mushrooms, brewery waste to pig food, and 
spirulina from heat of a coal power plant. Waste is always seen as a 
resource that with creative thinking, can be used to create multiple 
enterprises from singular ones, with benefits for the economy and the 
environment. Pauli is fond of saying that returns on investment from 
these kinds of business models far exceed those of companies like Microsoft.

         Gunter Pauli was born in Antwerp, Belgium in 1956. He 
graduated in Economics from Loyola's University in Belgium and 
obtained his masters in business administration from INSEAD in 
France. His many entrepreneurial activities span business, culture, 
science, politics and the environment. Pauli is the founder and 
former President of Worldwatch Europe, and a member of the Club of 
Rome. He is the author of 17 books in 21 languages.  Pauli currently 
lives in Japan.

The event takes place on Saturday, Dec 5, 6:30-9pm at the Fe Bland 
Forum on the SBCC West Campus, 721 Cliff Drive. Admission is $10 for 
general public, $5 for students.  No reservations are required.  For 
more information please call (805) 965-0581, ext 2177,  email 
msbushman at sbcc.edu.

Hosted by the SBCC Center for Sustainability.  Co-sponsors: Santa 
Barbara Permaculture Network, SBCC Scheinfeld Center for 
Entrepreneurship & Innovation and the SBCC Students for 
Sustainability.  Part of the SB Carbon Economy series convened by 
Quail Springs & Orella Ranch.

Quotes by Gunter Pauli:

"There is no unemployment in eco-systems"

"Eliminate pollution by absorbing waste the way ecosystems do"

"A new model of enterprise, see the company as an open economic 
system and a closed ecological system"

"Nature does not know the concept of waste; the only species capable 
of making something no one desires is the human species".


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